I am an experienced sales executive who works closely with
clients to help them increase their market share by driving brand recognition through advertising at the point of purchase. I have extensive experience working with the giants in the food and
beverage industry such as Anheuser Busch, Miller-Coors, Coca Cola and Pepsi Co. to small business like your local convenience stores and supermarkets. I am a consummate problem solver who always
finds ways to transform a client's business and help them reach levels they never even imagined they could.
I become my client's point of purchase partner. I help those overwhelmed by all the changes, unsure of the most effective strategy to reach buyers, or dissatisfied by the ROI of traditional marketing or their marketing agency. I am the partner they always wanted.
Production goes hand and hand with marketing. After consulting with a client on the marketing side, I have often found many ways to improve their business on the production side. I work hand-in-hand with clients to find ways to increase productivity by identifying more effective methods and best practices to increase efficiency and, ultimately, produce higher profits.
I conduct full market analysis and, using that research, work with the client’s marketing department to develop a highly successful marketing campaign and product launches. I make it a point to educate my clients as I advise them. I am transparent with the recommendations I make, my focus is solely on the elements that will impact the client's bottom line and deliver results.
I lead by example. I feel my job as a leader is to mentor and motivate my staff to actively engage in work activities, to advance and maximize their own learning, and to be flexible, open, and willing to accept changes.